What Should You Be Tweeting About?

by Guillaume Parra on 21/11/2010

tweetingMany of us have taken on the social networks as marketing tools for our businesses. And in doing so, we have decided to use Twitter. Now we have accounts, at which we stare blankly.

What should we be tweeting about?

We have 140 characters to work with and while that seems easy, it can prove more difficult to provide a valuable post in 140 characters or less. We want to engage our audience, but the question then becomes how.

What should you be sharing with your followers? What is it that they want to see?

They want great conversation. Give them a statement worth replying to. Reply in kind and open the lines of communication.

They want to get to know the person behind the tweets. Give them the opportunity to get to know you, your personality, as well as your company and services.

They want links to great sites, videos or information. If you find it relevant and useful, chances are someone else will appreciate the resource as well.

They want a tweet worthy of sharing with their own followers. Whether that comes in the form of a particularly humorous quip or a great article you have read, give them something they can retweet.

While you want to engage your followers, they want to engage you as well. Don’t be afraid to jump in and get involved yourself. Join in on the conversations, thank a fellow Twitterer for sharing a resource you found helpful. Retweet their posts as well. In any good relationship there is balance, give and take. Don’t ask anything of your audience that you are unwilling to give yourself. If you are afraid to take your social networking to the next level, don’t expect that others will find you approachable and worthy of their time and effort. Give them what they want and what you will get in turn will be invaluable to you and your business.

Leave me a comment if you enjoyed this post today and share it with your friends as well! Thanks a lot!


To Your Success,

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Guillaume Parra

Skype: pguillaume11

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Comment and share if you like this post What Should You Be Tweeting About?

{ 13 comments… read them below or add one }

Jonathan January 3, 2011 at 23:08

Very insightful information you’ve provided here. I know for myself I’ve stared at that blank box for at least a good 2 minutes before thinking what should I write, especially considering you only have 140 characters to deal with. Keep up the great work!

Guillaume Parra January 4, 2011 at 07:43

Hi Jonathan, thanks for your feedback.

Michael Berry September 18, 2011 at 18:58

I learned a lot from your post What Should You Be Tweeting About?. Thanks for sharing Guillaume. I love a post that has real value. Thanks for your contribution Guillaume. Take care, Michael

Guillaume Parra September 19, 2011 at 20:39

Thanks Michael for your feedback

Julius Mohacsi August 3, 2013 at 16:08

Thxs for the ideas!
Julius Mohacsi recently posted..Vick Strizheus Webinar With Nick Maalis

Stephen Munson August 3, 2013 at 19:04

this is really awesome, thank you for sharing

Stephen Munson August 3, 2013 at 19:04

Thank you thank you, I love reading your blogs
Stephen Munson recently posted..Shocking & revealing

Jennifer Botha August 3, 2013 at 19:10

Thanks for the info. I need to get tweeting!

Jens Elmera August 3, 2013 at 20:25

Thanks for sharing!

Orval August 3, 2013 at 21:20

Nice blog. Had very good ideas for tweeting
Orval recently posted..Best Friends For Ever (BFF)

Paul Alden August 4, 2013 at 00:21

Another valuable blog, also don’t forget to use #hashtags in your titles, it puts you in the Tweet search!

Jaason August 4, 2013 at 04:17

Writing a short and compelling message is never easy. Thanks for the idea.
Jaason recently posted..How To Avoid Negative Thinking and Start Archiving Success in Life

Audrey August 4, 2013 at 10:34

Great value!

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